Problem
Nutrl’s old website did not reflect the brand’s modern and refreshing character. The layout was visually dated, with confusing navigation that made it hard for users to explore products or brand content. The mobile experience also lacked optimization.
Solution
The new design embraces a minimalist, contemporary aesthetic consistent with Nutrl’s clean brand image. I focused on improving navigation, content hierarchy, and mobile usability. The result is an elegant, easy-to-browse website that highlights products, brand story, and campaigns with clarity and impact.
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